Friends and collaborators of Shah Rukh Khan expressed their congratulations on his launch of an SRK Plus OTT platform on Tuesday. SRK is not the first Bollywood star to commit to projects, as Aditya Chopra, Ekta Kapoor, Shreyas Talpade and Anushka Sharma have signed contracts before him. There is a $1.8-2.2 billion market for OTT or video-streaming.
SRK Plus OTT Platform App
Several members of the Bollywood community congratulated Shah Rukh Khan on the announcement of his new OTT platform. A poster with the words “SRK+, coming soon” was shared by Shah Rukh on Twitter. SRK+ hasn’t yet been confirmed by Shah Rukh’s Red Chillies Entertainment or his production banner as to whether it’s his new OTT app. Salman Khan, however, addressed Shah Rukh directly after congratulating him on his “new OTT app.”
“OTT ki Duniya Mein (Something is about to happen in OTT world)”, the actor captioned the post about the upcoming movie, the actor’s first outing since Zero in 2018.)”.
However, various sources say that the poster is only a lead for Disney+ Hotstar’s upcoming ad campaign. It is the latest advertisement Shah Rukh has shot for this platform. There has been a lot of guesswork surrounding Shah Rukh’s poster, explains a source. We may soon have an official announcement.”
SRK Plus OTT
A brand new OTT platform called ‘SRK+’ has been revealed by Bollywood megastar Shah Rukh Khan, the man who recently set pulses racing with the first look of his upcoming film ‘Pathan’. The actor informed twitter users via his Twitter account. He tweeted, “Kuch kuch hone wala hai, OTT ki duniya mein.” We can assume he gives a thumbs up next to the font with the words’ SRK+ coming soon’.
Shah Rukh posted an announcement poster to Twitter with the caption “SRK+, coming soon”. Kuch kuch hone wala hai, OTT ki duniya mein!
Kuch kuch hone wala hai, OTT ki duniya mein. pic.twitter.com/VpNmkGUUzM
— Shah Rukh Khan (@iamsrk) March 15, 2022
SRK OTT Platform
In a surprise announcement on Tuesday, Shah Rukh Khan gave SRKians a hint about his new venture, SRK+. He announced a brand new OTT app called SRK +. OTT ki Duniya Mein (sic) (Kuch Kuch hone wala hai) is how he captioned the post he shared on social media.
However, further details of this project in the digital sphere were not disclosed. Several media outlets and fans believed that King Khan was developing an OTT app. But wait, maybe it isn’t true! In numerous reports, it has been reported that SRK’s post isn’t a commercial. Disney+ Hotstar is simply promoting an upcoming ad on the poster. Several of the actor’s ads have been shot for the platform, including this one.
At the same time, Salman tweeted, “Aaj ki party teri taraf se @iamsrk. Congrats on your new OTT app, SRK+.” –
Aaj ki party teri taraf se @iamsrk. Congrats on your new OTT app, SRK+
— Salman Khan (@BeingSalmanKhan) March 15, 2022
SRK’s tweet was retweeted by the filmmaker Anurag Kashyap, the flag bearer of independent cinema, who announced an upcoming collaboration with the OTT network. Kashyap tweeted, “Dream come true! Collaborating with @iamsrk on his new OTT app, SRK+”.
Dream come true! Collaborating with @iamsrk on his new OTT app, SRK+ 🤝
— Anurag Kashyap (@anuragkashyap72) March 15, 2022
Fans are welcoming SRK’s streaming dominion. The comment on SRK’s post read, “King Khan will rule over OTT now” (King Khan will rule over OTT now).
Aryan Khan, Shah Rukh Khan’s son, was arrested in a Narcotics Control Bureau raid, which resulted in Aryan Khan avoiding social media. Approximately a month later, Aryan Khan was released on bail.
Social media platforms have been a recent source of updates from SRK. March 2, 2022, was the day when he shared the first teaser of Pathaan. Almost four years after his last film, the film will be released next January and marks his return to movies.
In Siddharth Anand’s latest film Pathan, Deepika Padukone co-stars with John Abraham. Shah Rukh plays the role of a spy, bringing his renowned professional talent to the role. With Pathan, Deepika is bringing her fourth collaboration with Shah Rukh after Om Shanti Om, Chennai Express, and Happy New Year.